fancy seeing you here

I'm Arielle - a creative by nature and a strategist at heart, which lead me to working in social media. A place where I can make ideas fast and measure impact in real time? Sold.

I’ve developed community-driven social strategies, content, stunts, disruptive campaigns and activations for some of your favorite brands and worked with amazing people to pull them off.

BUT (!!) my real superpower is the ability to ideate and execute concepts that are grounded in cultural and consumer insights. I put myself in the shoes of the audience, going beyond data and those insights alone to make ideas human, impactful, and unexpected.

TLDR; if you’re looking for the swiss-army knife of a creative, a strategist, and a social media veteran with an industry recognized track record, let’s talk.

work featured in…

to name a few.

awards

2018 Cannes Lion | Bronze, 3x Shortlists

2018 Clios | 2x Bronze: PR, Social Media

2018 Hatch Awards | Best of Show

2018 Effies | Gold: Small Budget - Products 

2018 London International Awards  | Billboard Finalist

2020 One Show | Bronze: Direct Marketing - Non-Traditional & Guerrilla Marketing, 7x Shortlists

2019 Clios | Silver: Social Media

2020 ADC | Finalist

2020 Webby | Honoree and People's Voice: Finalist

2019 Cannes Lions | 2x Shortlists

2019 D&AD | 4x Shortlists

2019 Cannes Lions | Silver: PR

2019 D&AD | 2x Shortlists: PR and Reactive Response

2020 One Show | 6x Shortlists

2021 Effies | 1x Gold, 1x Silver, 1x Bronze

2021 Hatch Awards | 2x Gold

2021 Clio Awards | Silver in partnership/co-creation + Shortlist in multi-platform

2021 Cannes Lions | 2x Shortlists: Brand Activation, 1x Shortlist: Corporate Purpose & Social Responsibility

2020 Andy Awards  | Gold in Bravery: Idea

2020 One Show | 6x Shortlists

2022 Hatch Awards | Gold, Experiential: Consumer Activation

2023 Hermes Creative Award | Platinum, TikTok Presence

2024 Shorty Awards | Audience Honor

like what you saw? 😍

Drop me an email or DM me on LinkedIn.